According to a recent Gallup Poll, Americans by large
majorities are not only concerned about the environment, but actually take
action in support of their beliefs. Ninety percent recycle, 83 percent
have taken concrete steps to reduce energy use, and 83 percent are trying
to use less water. That same 83 percent consciously avoids
environmentally harmful products, and 73 percent have bought
environmentally beneficial products. Forty percent of Americans have
donated money to an environmental group, 31 percent have signed petitions,
and 20 percent have attended meetings.
Americans are interested in the environment, and are even willing to go
out of their way to support it. But in many cases they lack the basic
information on how to make green lifestyle decisions. As the BBC reported
in 2002, “Many [people interviewed on the streets of Washington, DC]
agreed with environmental criticism leveled against Americans, but they
also expressed frustration at how to better the environment, saying they
felt there was little they could do.” Indeed, Americans aren’t
always able to grasp the impact of their personal choices; some 44 percent
of those surveyed agreed with the statement, “What I do does not impact
the health of natural habitats."
“How can I recycle my used toner and
inkjet cartridges?”
“Are ‘environmentally safe’
household cleaners really better for my health and for the water?”
“Do airplanes contribute
significantly to air pollution?”
“I am an environmentalist and a senior in
high school. What colleges and universities are known for being
particularly ‘green’?”
“Are there ways to recycle
old athletic shoes?”
Public demand for environmental information is
growing right alongside the booming market for green products. Readers
want the issues sorted out for them—the facts presented succinctly, in
plain language, and with clear action items.
EarthTalk provides thoughtful,
concise answers that give readers solid and balanced environmental
information—plus contact information for relevant environmental
organizations, companies, websites and government departments—so readers
can research topics further if they so choose. EarthTalk
also provides insights, ideas and tips on how one can “green up” their own
lifestyle—and helps people plug into broader efforts to safeguard the
global environment.
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About E/The Environmental
Magazine
Founded in 1990, E is a bimonthly
“clearinghouse” of information, news and commentary on environmental
topics and concerns. E reports on all the key and emerging issues:
water and air quality, food safety, energy choices, toxic health threats,
waste recycling, climate change, the impacts of development and sprawl,
the state of our oceans and fisheries, and much more—all with contact
information so people can investigate topics further or get involved in
environmental protection efforts.
E also provides practical information on a
range of “Green Living” topics—healthy and eco-friendly food choices, the
environment and personal health, “eco-travel” trends and destinations,
environmental “house & home” topics, personal finance “with the Earth in
mind,” and green consumer product trends—as a service to readers who seek
ways to “green up” their personal lifestyles and habits.
E has drawn considerable recognition for its
style and content. E has garnered eight Independent Press
awards and nominations for editorial excellence, and three citations for
covering top issues “overlooked or underreported” by the mainstream
media.
E’s articles are also widely syndicated to the
national media. In calendar year 2002, over 100 articles from E’s
pages were selected for republication in other newspapers, magazines and
on-line services. Distributed primarily through Tribune Media
Services (formerly the Los Angeles Times Syndicate), the New York Times Syndicate and Alternet,
E articles achieve ample syndication and significant readership
numbers well outside E’s core readership.
To view our current issue, visit E online at:
www.emagazine.com.
“E does an excellent job maneuvering between
direful statistics and offering tips on the way each of us can heal the
planet.”- USA Today
“… bursting with good reading … much finely edited
material.” - The Washington Post
“E ‘the environmental magazine’ lives up to
its name with through yet lively reportage…” - Utne Reader

E/The Environmental Magazine
28 Knight Street
Norwalk, CT 06851
Telephone:
(203) 854-5559/x106 - FAX:
(203) 866-0602
e-mail:
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